I was trying to write on this topic but due to some busy schedule, I couldn't write anything. But here I am back with some new insights of becoming a youtuber.
Today the world is moving towards digital transformation and every thing is getting online. In the today's spectrum if you do not have your online presence than you can not survive in this tech world.
After different researches and analyzing different insights we can easily conclude that people are more interested in watching videos rather than consuming written content therefore youtube is the 2nd largest search engine after google. Many businesses are now focusing on the youtube marketing to attract larger number of desired audience with their attractive videos.
Today we will be discussing, how you can become a youtuber and achieve maximum commercial benefits through this digital channel. These are the following steps which will help you to become a youtuber.
- Search for a quality content
- Make trail videos
- Be Specific (Finding your Niche)
- Arrange a good quality Camera
- Shooting lights
- Good Quality Microphone
- Quality editing software
- Free Music Applications
- Make a youtube channel
- Upload a video
- Attractive thumbnails, title, description,
- Start marketing through social networks
- Search for a Quality Content: Before making a video, it is very important to brainstorm that on what topic you want to make a video and than create a road map and start moving towards the direction.
- Make Trial videos: Before shooting the video, I will suggest you to make some trail videos, it will help you to get some experience of shooting the film. It will help you to learn how to capture different angels and to improve the presentation of your videos. Just go and shoot random videos at different places and it will help you to get exposure on this.
- Be Specific (Finding your Niche): When you start creating your videos, you need to be very clear on that what will be your direction , which market and demographics you want to cater, who is your target audience etc.... In the start you should be very specific towards your domain , it will help your target audience to reach your channel and after that they will stay on your channel when they find relevancy.
- Quality Camera: In the start you can even use your mobile for capturing videos for your channel. If you have a good quality camera of your mobile start preparing videos and just focus on the relevant content and you will get the exposure. After sometime when you think you are getting stable than just move towards the good quality DSLR and quality lens , but this can be done after certain period of time.
- Shooting Lights: I will prefer you to make your youtube videos in the bright natural light. It is the best option you can have for making your videos. 9:00 am to 12:00 pm in after is the best time where you can have a quality natural light, but if you are making some indoor videos and the place do not have the enough light than you can purchase different shooting lights for capturing.
- Microphone: The voice is the most integral part of any video. Good quality voice recording leads to more attention of the viewer. Initially you can use your headphones for the recording of your voice and after that you can go for branded microphones for the recording of your voice. You can have these microphone through different online E-commerce platforms.
- Editing Software: Once you have finished your video, than the next most important task is to edit those videos. The process of changing the raw videos into the fine edited videos is called video transformation. In the start you can find the free online editing softwares both on macbook and windows computers.
- Free Music Applications: There are different online music websites, where you can download free music for your videos.
- Make your Youtube Channel: Once you will go through from all these processes, now you can create your youtube channel for uploading your videos. It is very easy process to make a youtube channel, you just need to have your gmail account.
- Upload a Video: After creating your youtube channel, just upload your content on the channel and make it public so that it can increase the visibility.
- Thumbnails, Titles, Description: During the updation of your video on your channel, it is very important to have an attractive thumbnail which should attract a consumer to see and open your video, than the title of your video should be very catchy and inspiring which should attract the relevant audience.
- Start Marketing on Social Networks: Once your video is uploaded on your channel, now this is the time for marketing and for this you can make facebook and instragram pages where you can market your latest videos with the relevant content for the promotion. You can promote your channel on these social media platforms where you think you have your desired audience.
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