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What is Strategy

Business Strategy: It is a course of actions which need to be implemented for the growth of  business. All the certain set of activities designed for achieving the business goals are known as business strategies. Why it is Important : In this current competitive world of business where it is very difficult to move ahead and survive so here Entrepreneurs need a comprehensive innovative business strategies. These business strategies help you to achieve those objectives through which you need to stay ahead in the market. The main objectives required to achieve from business strategies are as follows. Growth of the business Mergers and Acquisitions  Increase in the revenues  Competitive advantage Stay in the business for the longer period of time  Meeting Challenges and Threats  Developing long term business teams Exploring new markets for the business development  Acquiring advantageous Business Position. In every organization, business strategies vary on diff...

SEO and Content Marketing

Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic/visitors and the purchase of paid placement

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

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